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Hatsuha Houjicha

Variant

Made from 100% first flush leaf and stem from Shiga, Hatsuha Houjicha offers a beautiful regional snapshot of high-quality roasted tea from one of Japan’s top tea blenders, Yasuharu Maeno. This Houjicha is deeply fragrant, with notes of toasted hardwood, vanilla pod, and cracked sugar reminiscent of a well-caramelized crème brûlée. A delicate thread of umami runs through the center of the cup, amplifying both the savory and sweet tones that emerge from the roast. Balancing sophistication with approachability, Hatsuha Houjicha is among the most satisfying houjicha that we have come across in recent years, and we are thrilled to add it as a core offering in the Kettl catalog.

Tasting Notes

  • Toasted Cherrywood
  • Vanilla Pod
  • Creme Brulee

Information

Producer: Yasuharu Maeno
Cultivar: Blend
Production Area: Shiga
Production Year: 2025
Packaging: 80g, 400g

  • Roasty
  • Earthy
  • Nutty

Made from 100% first flush leaf and stem from Shiga, Hatsuha Houjicha offers a beautiful regional snapshot of high-quality roasted tea from one of Japan’s top tea blenders, Yasuharu Maeno. This Houjicha is deeply fragrant, with notes of toasted hardwood, vanilla pod, and cracked sugar reminiscent of a well-caramelized crème brûlée. A delicate thread of umami runs through the center of the cup, amplifying both the savory and sweet tones that emerge from the roast. Balancing sophistication with approachability, Hatsuha Houjicha is among the most satisfying houjicha that we have come across in recent years, and we are thrilled to add it as a core offering in the Kettl catalog.

Preparation

Iced

Water: 150ml
Leaf Amount: 6g (195F)
Brew Time: 2 minutes

Pour over ice

Hot

Water: 180ml (190°F)
Leaf Amount: 5g
Brew Time: 1 minute

View Guide

Yasuharu Maeno

Yasuharu Maeno is the current head of Maruyasu, a tea producer in Shiga, just east of Kyoto, that first opened its doors over 140 years ago in 1872. Maeno-san is a level-9 Chashi, making him one of the most esteemed and respected tea blenders in the country, and we are honored to serve as stewards of his teas. Our collection of teas sourced directly from Yasuharu Maeno introduces a new terroir for Kettl and our continued exploration of the evolving horizons of matcha.

An unwavering commitment to quality.

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