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Kouya Matcha

Variant

Yasuharu Maeno is the current head of Maruyasu, a tea producer in Shiga, just east of Kyoto, that first opened its doors over 140 years ago in 1872. Maeno-san is a level-9 Chashi, making him one of the most esteemed and respected tea blenders in the country, and we are honored to serve as stewards of his teas. Our collection of teas sourced directly from Yasuharu Maeno introduces a new terroir for Kettl and our continued exploration of the evolving horizons of matcha.

Among the most balanced matcha we have tasted in recent memory, Kouya is a showcase for Yasuharu Maeno’s prowess at blending exceptional teas. Rich, creamy, and packed with a dynamic umami, this matcha represents an exceptional value for an elevated daily offering.

Tasting Notes

  • Chicory
  • Watercress
  • Cultured butter

Information

Producer: Yasuharu Maeno
Cultivar: Blend
Production Area: Shiga
Production Year: 2025
Packaging: 20g tin

  • Herbaceous
  • Umami
  • Vegetal

Yasuharu Maeno is the current head of Maruyasu, a tea producer in Shiga, just east of Kyoto, that first opened its doors over 140 years ago in 1872. Maeno-san is a level-9 Chashi, making him one of the most esteemed and respected tea blenders in the country, and we are honored to serve as stewards of his teas. Our collection of teas sourced directly from Yasuharu Maeno introduces a new terroir for Kettl and our continued exploration of the evolving horizons of matcha.

Among the most balanced matcha we have tasted in recent memory, Kouya is a showcase for Yasuharu Maeno’s prowess at blending exceptional teas. Rich, creamy, and packed with a dynamic umami, this matcha represents an exceptional value for an elevated daily offering.

Preparation

Usucha

In a tea bowl, add 2g of sifted matcha and 65ml of hot water (180°F). Vigorously whisk the matcha in a "Z" pattern with a bamboo whisk until a fine foam appears.

Koicha

In a tea bowl, add 4g of sifted matcha and 30-35ml of water (180°F) and knead gently with a whisk until the matcha is completely mixed and is the texture of paint.

View Guide

Yasuharu Maeno

Yasuharu Maeno is the current head of Maruyasu, a tea producer in Shiga, just east of Kyoto, that first opened its doors over 140 years ago in 1872. Maeno-san is a level-9 Chashi, making him one of the most esteemed and respected tea blenders in the country, and we are honored to serve as stewards of his teas. Our collection of teas sourced directly from Yasuharu Maeno introduces a new terroir for Kettl and our continued exploration of the evolving horizons of matcha.

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