2024 marks the seventh year of partnership with Kiyoharu Tsuji, one of the most decorated matcha producers in all of Japan and one of Zach's...

The dream is coming true. The well-worn path of derivative Western-minded tea culture is dying. Long live tea. Well, in fact, tea is very much...

You could do a lot worse than ending up in Miyazaki. It holds little acclaim to foreigner visitors aside from perhaps its famous beef -...

Greetings from our 2024 sourcing trip. While it is only the very beginning of the harvest season, with many areas yet to begin harvesting, my...

While Japan is a small country, roughly twenty-two of its forty-seven prefectures produce tea of some kind. Japan is home to a variety of microclimates...

Sencha refers to the largest category of green teas produced in Japan. Most simply, sencha is made from tea leaves that have been harvested, steamed,...

You may have noticed that at Kettl we do not title our Matcha as being “ceremonial”. This is a contested decision - and from a...

With the New Year upon us, consideration of our daily practice is at the forefront of many of our minds. The New Year brings a...

Launching our Matcha Mill Club has been one of the most interesting and rewarding experiences since I started Kettl back in 2014. Each month the Matcha...